Genion for Automotive OEMs
Put every earned sale to work.

Genion turns 70% of your customers into reviews, referrals and creates the reason the next prospect chooses your brand . 

Book a Discovery Call See how it works
For your dealers
Better leads. Faster sales.
For your brand
Verified product reviews
For head office
The Trust Score
Proven at scale
500K+ in the last 12 months

The most competitive auto market on earth.

Car buyers make up their minds online, guided by reviews and the experiences of people like them. Meanwhile, most OEM and dealer investment remains focused on generic advertising, inventory listings, discounting and legacy systems like NPS. Genion generates and deploys trust, by way of reviews, authentic content and referrals, helping brands stand out as the brand of choice.

93%
Of buyers read reviews and search for authentic customer content before purchase
70%
Of customers leave reviews, generate content or share referrals through Genion
95%
Of dealer and OEM digital assets contain no authentic customer content

Your satisfied owners are the most trusted voice in the buying journey. The question; is your brand putting them to work.


The benefits of Genion 
Across your network.

Lower cost per lead

Improve acquisition efficiency

Higher conversion rates

Turn more enquiries into sales

More repeat and referral sales

Grow revenue from customer advocacy

Shorter sales cycles

Help buyers reach a decision sooner

Less discounting

Protect the margin on each sale

Stronger trust and visibility

Build credibility across digital touchpoints

Customer advocacy
across every channel.

Genion helps turn existing customer experiences into content that builds trust and supports sales.

Public reviews

Build a current review profile

Meta

Facebook and Instagram

Dealer website

Relevant customer stories

Advertising

Customer proof in campaigns

Referrals

Customer recommendations

Trust Score

Customer satisfaction, engagement and referral

AI discovery

Public evidence for AI research

The Trust Score.
Replaces NPS and CSI.

NPS and CSI tell you customers are satisfied. They don't tell you whether that satisfaction is selling anything. The Trust Score measures what owners actually do — and makes it visible at head office, at every dealer, every day.

NPS / CSITrust Score
Said vs didWould recommendDid recommend
Private vs publicSeen by head officeSeen by head office and prospects
Cost vs assetProduces a numberProduces reviews, referrals and content
Gameable vs visibleEasily coached at the counterPublic actions, much harder to coach
CoverageThe few who replyEvery customer, every dealer
Effect on salesPredicts advocacyIs advocacy, in market 

It's time to put every sale <em>to work!</em>

30 minutes. With the people who built it.