Genion turns 70% of your customers into reviews, referrals and creates the reason the next prospect chooses your brand .
Today's buyers make up their minds online, guided by reviews and the experiences of people like them. Yet most marketing budgets still go to generic advertising, listings, discounting and legacy measures like NPS. Genion generates trust and puts it to work through reviews, authentic content and referrals, so your business becomes the obvious choice.
Your happy customers are the most trusted voice in the buying journey. The question is: are you putting them to work?
Improve acquisition efficiency
Turn more enquiries into sales
Grow revenue from customer advocacy
Help buyers reach a decision sooner
Protect the margin on each sale
Build credibility across digital touchpoints
Genion helps turn existing customer experiences into content that builds trust and powers sales growth.
Stand out as a leader. Use Genion to dominate star ratings
Facebook and Instagram content that converts
Relevant customer content deployed to relevant pages.
UGC in campaigns and landing pages boosting conversion
Customer referrals tracked to the referrer in real time
Replaces legacy NPS. Not what was said but what they did.
AEO, AIO and GEO optimisation to win AI recommendation
NPS and CSAT tell you customers are satisfied. They don't tell you whether that satisfaction is selling anything. The Trust Score measures what customers actually do — and makes it visible at head office, at every location, every day.
| NPS / CSAT | Trust Score | |
|---|---|---|
| Said vs did | Would recommend | Did recommend |
| Private vs public | Seen by head office | Seen by head office and prospects |
| Cost vs asset | Produces a number | Produces reviews, referrals and content |
| Gameable vs visible | Easily coached at the counter | Public actions, much harder to coach |
| Coverage | The few who reply | Every customer, every location |
| Effect on sales | Predicts advocacy | Is advocacy, in market |